This exhibition stand design project was made for Gulfood 2026, Dubai Exhibition Centre, Expo City, Dubai, UAE, held between 26 January and 30 Jan 2026. The stall has been designed to host multiple food and beverage brands – ITC pavilion, Milaf, Foster Clarks & Tiriyaki, under one large space to make an impactful presence. The master concept was to generate a powerful retail experience in-store that centered around product displays, brand stories and live visitor interaction with the space.
The project consisted of complete stand design and build, including custom display counters, branding shelving works, lighting hire, and set-up with full installation onsite. Particular emphasis was placed on product exposure, sample stations, and for visitors to move freely around the stand during their visit. The result was a sharp, punchy stand that gave numerous opportunities to showcase the product and meet new buyers globally, networking during Gulfood 2026.
- This is the multi-brand food & beverage pavilion layout.
- Bespoke product display counters and branded shelving
- Dedicated sampling and interaction zones
- Retail-style presentation concept
- Professional lighting for products that pop
- Professional lighting to bring out the pages in book display
- Complete fabrication and structural setup
- Branding application and graphic integration
- On-site installation and coordination
- Run by a 55-member execution squad
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Project Country
United Arab Emirates (UAE)
Company Name
ITC Pavilion, Milaf, Foster Clarks, and Tiriyaki
Project Venue & Date
Dubai Exhibition Centre
30th January 2026
Team Size
55 Members





